Minnesota Bids > Bid Detail

Arthritis Campaign, Radio and Digital Advertising - Learfield Interaction

Agency: State Government of Minnesota
Level of Government: State & Local
Category:
  • 58 - Communications, Detection and Coherent Radiation Equipment
  • R - Professional, Administrative and Management Support Services
Opps ID: NBD12007489649440087
Posted Date: Apr 26, 2023
Due Date: May 3, 2023
Solicitation No: 32870
Source: https://osp.admin.mn.gov/GS-au...
  • REFERENCE NUMBER: 32870
    Purchasing Agency: Minnesota Department of Health
    Title: Arthritis Campaign, Radio and Digital Advertising - Learfield Interaction
    Contract Available To: Minnesota Department of Health - Health Promotion and Chronic Disease
    Contract Available to: Minnesota Department of Health - Health Promotion and Chronic Disease
    Response to this solicitation is due no later than: 05/3/23 at 2:00pm
    Ship to Information:
    See Solicitation Document
    To receive a printed copy of the solicitation, call: Maria Rodriguez at 651-201-3823
    TTY: 711 or 1.800.627.3529 (MN Relay Service for persons with speech or hearing disabilities)
    Notes:

    This is a single source posting notification; there are no solicitation documents for download. Note this posting is not a Request for Bid (RFB) or Request for Proposal (RFP).

    The Minnesota Department of Health (MDH) intends to enter a 4 week agreement with Learfield Interaction (Minnesota News Network -MNN) to provide radio and digital advertising services for our Arthritis Campaign. This allows MDH to increase public awareness of physical activity to help manage arthritis symptoms and pain through radio advertising across 93 radio stations statewide, and digital advertising across multiple platforms.

    This has been deemed a single source as Learfield Interaction is the only vendor able to offer advertising access via The Minnesota News Network as they manage marketing and advertising for the Minnesota News Network. MNN is the only statewide vehicle to reach adults 18+ across the state, with stations covering 87 counties and 92% of the state’s population. Learfield’s network is the only option available to reach every rural community and urban areas through traditional media and streaming audio.

    If there are any concerns regarding this single source o pportunity, contact Maria Rodriguez at maria.rodriguez@state.mn.us by May 3, at 2:00 PM Central Time. Include the reference number and title of the posting in the subject line. Or you may call the HelpLine at 651.296.2600 (MN Relay Service for persons with speech or hearing disabilities: 711 or 1.800.627.3529) or fax your request to 651.297.3996, ATTN: HelpLine.


    Date This Solicitation Was Posted: 04/26/23 at 9:23am


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